How To Pitch Yourself For TV 

Turn Your Expertise Into Media Opportunities

One television appearance has the power to change the trajectory of your business.

Media exposure builds instant credibility, attracts new customers, opens doors to retail opportunities, increases website traffic, grows your social following, and positions you as the trusted expert in your field. The best part? You don't have to be a celebrity to get booked.

In How to Pitch Yourself for TV, Heather Marianna shares the exact strategies she's used throughout her career to secure more than 100 television appearances and help entrepreneurs confidently step into the spotlight.

Inside this workbook, you'll learn how to:

✔ Position yourself as an expert producers want to book
✔ Create compelling TV segment ideas that align with current trends and seasonal topics
✔ Write short, effective pitches that get noticed
✔ Find producers, booking editors, and media contacts
✔ Build and organize your own professional media list
✔ Develop a year-round TV visibility strategy
✔ Build lasting relationships with producers
✔ Become the trusted expert media outlets return to again and again

Packed with educational content, planning worksheets, brainstorming activities, templates, trackers, and actionable exercises, this workbook gives you everything you need to confidently pursue television opportunities—even if you've never pitched the media before.

If you've been waiting for the perfect time to share your expertise with a larger audience, this is your sign.

Your next TV appearance could truly begin with one email.